Website Creation and Optimization on Your Mac Saturday 10/10/09, 10am - 1pm (3 CE Hours) Do you own a Mac but dread the process of learning how to use iWeb? Already have a website you created on iWeb, but getting very little traffic? Do you need more clients? More and more people look for therapists online, rather than using a phone book or even asking a friend. Many of us have been planning on creating a website... some day, but have been procrastinating. Often, therapists are hesitant to create a website because of: Worries about costs Not being technologically oriented Concerns of somehow compromising the depth or integrity of the work by "advertising" and commodifying it In this class, you will learn how to create a website on your Mac surprisingly quickly, easily and without any previous technological knowledge. If you already have a site you created on iWeb, you will learn easy and simple steps to make changes to your website so it is more search-engine friendly. iWeb is one of the easiest, most user-friendly ways to create your own website. The only down side to it is that many of the qualities that make it so easy for us to use, make it harder for search engines to find and read ("crawl") those websites. It is wonderful to have a website, but if your potential clients don't see it, it is obviously not doing much for you. When you improve your SEO (Search Engine Optimization), search engines can more easily find and read your website, as well as prioritize it. That way, you attract the clients YOU want to see to your website and to your practice. Course Objectives: Participants will learn: How to create a basic website on their Mac, using iWeb How to update and enhance a website with links, text and images How to overcome common problems and make their website more search-engine friendly How to use free resources on the internet to optimize their website How to attract desirable clients to their website [REGISTER] [Cancellation Policy]